New York, August 28, 2017 – Award-winning color brand, Cargo Cosmetics, today released their Fall/Holiday 2017 campaign photo featuring electropop singer and songwriter, Neon Hitch.
Each season, Cargo Cosmetics journeys to a different destination to highlight the brand’s travel-friendly packaging. For Fall/Holiday 2017, Cargo introduces Emerald City, a limited-edition makeup collection inspired by the culture of Seattle. “Neon has a very unique, fun and exciting approach to beauty that fits in with the vibe of Seattle,” says Brian Robinson, President of Cargo Cosmetics.
The Emerald City collection contains six limited-edition offerings including an eye shadow palette containing 12 Seattle-inspired shades, from rich greens and shimmering gold hues to natural-looking nudes and neutrals. Additionally, Cargo will debut an Emerald City Swimmables Eye Pencil Kit containing four highly pigmented eye liners, a Mascara Kit containing three full-size Cargo mascaras, a 6-Piece Travel Gel Lip Kit and 6-Piece Essential Lip Gloss Kit.
For the first time in the brand’s history, Cargo Cosmetics will also include an Emerald City Blockbuster Palette in their Fall/Holiday offering. Packaged in a deep green palette with a gold ornamental design, the collection of 44 eye shadow shades features a wide range of trendsetting hues for only $39.
The Emerald City collection will debut in over 1,100 Kohl’s department stores in September 2017. Neon Hitch will appear in all elements of the brand’s comprehensive marketing campaign including print and digital advertising, in-store displays, public relations, event appearances and social media.
About Cargo Cosmetics
For 20 years, Cargo Cosmetics has been a staple on the sets of film and television as well as in the makeup bags of women worldwide. High-definition foundations that escape the scrutiny of HD cameras and first-to-market innovations have created a loyal following amongst the world’s most renowned makeup artists. An industry insider favorite, Cargo has received some of the beauty industry’s most prestigious awards. As a nod to the free spirit of the independent traveler, Cargo chooses a different location to transport fans to each season. Visit www.cargocosmetics.com for additional information.
About Neon Hitch
Neon Hitch, is not your typical pop recording artist. Her (real) name alone hints at the direction of her destiny. It’s hard not to stop and take notice of this bold, British-born bohemian – both visually and sonically. In addition to sporting her signature strawberry pink hair and many tattoos (including “Amy” inscribed on her finger as homage to former flatmate Amy Winehouse) she has a unique sound that demands attention. She released her first promo single “Get Over U”, co-written by singer Sia in 2011. She was also featured on “Ass Back Home” by Gym Class Heroes, which peaked at number 12 in the Billboard Hot 100. She’s since released lead single “Gold”, co-written by Bruno Mars which peaked at number 1 on the Billboard Hot Dance Club Songs chart. Neon currently lives between London, Hollywood and New York City.
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