TPR HOLDINGS ACQUIRES TRIOLOGY FRAGRANCES

New York, NY, December 16, 2010 – TPR Holdings announced today the acquisition of Trilogy Fragrances, a developer and manufacturer of natural and organic fragrances for the personal care industry.

“The natural and organic fragrance sector is an attractive market. As a leader in the natural fragrance category, Trilogy offers a fantastic platform for strong expansion and further category growth,” said Brian Robinson, President of TPR Holdings.

Of the sale, Richard Pisano Jr. formerly of Trilogy Fragrances Inc. whose family were the majority shareholders, said “For over 75 years, the Pisano Family’s focus has been on its core business of ingredients. In our decision to sell the business to TPR we considered that they were an organization with proven global expertise and substantial resources that should provide a more appropriate fit for Trilogy Fragrances.”

All of Trilogy’s current staff and management are being retained as well as the company’s state-of-the-art headquarters in Lakewood New Jersey.

“Trilogy Fragrances has been a qualified vendor of The Hain Celestial Group, Inc for over 5 years. With over 1800 skus in Whole Foods, Hain is the largest manufacturer of natural and organic food and personal care products in the world. With strategic resources now provided by TPR Holdings I feel it will only expand Trilogy’s place as a leading supplier in the Natural and Organic fragrance category,” said Irwin Simon, Chairman & CEO of The Hain Celestial Group, Inc.“I have confidence in the management of TPR and what they will do for Trilogy going forward, which in turn will result in the expansion of Trilogy into additional categories of ours and ultimately enhance its growth. We look forward to a seamless transition and an expanded relationship.” Simon added.

ABOUT TRILOGY FRAGRANCES

Trilogy Fragrances is a custom creator, manufacturer and distributor of fragrances. Trilogy’s expertise is reflected in its 100 plus years collective experience with some of the top fragrance creators in the world. Trilogy’s role in the natural and organic personal care sector has earned recognition as an innovative pioneer and trendsetter in natural and organic fragrance development. Within Trilogy’s Lakewood, N.J. facility is a licensed USDA certified organic processing center, where a broad array of traditional, natural and organic fragrances are created and manufactured. Trilogy also carries a large selection of N.O.P. (National Organic Program) certified organic essential oils.

ABOUT TPR HOLDINGS LLC

TPR Holdings LLC (TPR) is a NYC based investor and operator in the consumer products industry. TPR’s target investments include scalable mass and prestige opportunities in health, beauty and wellness categories. TPR has also provided transition services for large consumer products companies including Shiseido Cosmetics and Procter & Gamble. TPR principals have founded and developed such international brands as ZIRH Men’s Skincare, John Varvatos Fragrances and French Connection Beauty. TPR recently acquired oral care brand Sweet Breath which has sold over 1 billion units since inception. For more information please visit www.tprholdings.com.